Blogger
Travel bloggers focusing on Southeast Asia or multi-modal transport (trains, buses, ferries).
What Is the 12Go Asia Affiliate Program?
The 12Go Asia Affiliate Program enables content creators, travel bloggers, website owners, and influencers to earn commissions by promoting bookings for transport: buses, trains, ferries, flights, transfers, and more across Southeast Asia and further. 12Go Asia operates a multimodal booking platform covering 450,000+ routes, providing search widgets, timetable tools, banners, and white-label solutions to help affiliates convert traffic into bookings. With competitive revenue-share and flexible tools, it’s designed for anyone in the travel niche.
Key Features and Details
Here are the important features you need to know:
| Feature | Detail | Source |
|---|---|---|
| Commission Rates | Up to 50% of 12Go’s commission per booking. | 12Go Affiliate Page |
| Renewal / Recurring Commission | No recurring commission documented — payments are per booking only. | 12Go Affiliate Page |
| Cookie Duration | 30 days for booking referrals. If someone clicks your affiliate link and books within 30 days, you earn. | 12Go Affiliate Page |
| Payout Methods | PayPal, Wise, and direct bank transfer. (~300 THB minimum via PayPal/Wise; bank transfers have higher thresholds.) | 12Go Affiliate Page |
| Payout Frequency / Threshold | Payouts are processed monthly, subject to meeting the minimum payout thresholds among supported methods (e.g. 300 THB for PayPal/Wise). | 12Go Affiliate Page |
| Approval Process | Free signup via 12Go’s affiliate portal. Usually no complex screening; once approved, you gain access to dashboard and tools. | 12Go Affiliate Page |
| Marketing Tools / Support | Includes search forms, timetable widgets, deep links, banners, white-label options, real-time reporting, and responsive affiliate support. | 12Go Affiliate Page |
Pros | What Makes It Attractive
Here are the strong points of promoting 12Go Asia:
- High revenue share: Up to 50% of the commission makes this a very competitive option in travel affiliates.
- Wide inventory: Over 450,000 routes and many types of transport ensure lots of options to promote.
- Long cookie window: 30 days gives more time for users to decide and convert.
- Good affiliate tools: Widgets, search forms, banners, white label features help with integration and conversions.
- Low entry barrier: Free to join, minimal setup, real-time dashboard for tracking performance.
Cons | Challenges
Here are the things you should watch out for / plan around:
- No recurring commission: You don’t earn from renewals; each booking is one-off.
- Payout thresholds: For certain methods (like bank transfer), thresholds are higher, which may delay earnings for small affiliates.
- Variable commission depending on route/operator: Some routes/payments have flat rates (e.g. Thai rail, Vietnamese rail, etc.), which may be lower than %-based commissions. (12Go Affiliate Page)
- Competition is strong: Many travel bloggers already promote 12Go and similar platforms, so standing out requires unique content or targeting less saturated markets.
Who Is This Program Best For?
The 12Go Asia Affiliate Program is well suited for:
Websites
Websites providing travel guides, route comparisons, or ticket booking instructions.
Social Media
Influencers or content creators with mixed transport & travel-logistics content.
Marketer
Affiliate marketers who already have traffic interested in travel, because conversion is easier when the service matches audience need.
If your audience often looks for transport or travel across countries (not just flights), or is interested in exploring local routes, 12Go offers strong coverage and tools to earn commissions.
Tips for Success (to Maximize Earnings)
Here are 5 specific strategies to get the most out of the 12Go Asia affiliate program:
- Highlight transport comparisons: “Bus vs Train vs Ferry in Thailand” or route planning posts do well.
- Use embedded search forms and widgets: Let visitors search transport options directly from your site.
- Feature routes & hidden gems: Show less known routes or cheaper local trains to attract audience looking for options.
- Leverage geographic content: Local SEO in Southeast Asia (Thailand, Vietnam, Malaysia etc.) can drive high conversion.
- Promote via multiple channels: Travel forums, YouTube content, or maps + itinerary blog posts.
Affiliate Terms & How to Join
Joining is simple: go to the 12Go Asia Affiliate Program signup page, fill in your basic info, agree to Terms & Conditions, and get access to your dashboard with links and tools. There is no cost to join. (12Go Affiliate Page)
Payouts occur monthly through supported methods such as PayPal, Wise, or bank transfer once the minimum payout thresholds are met. You can track performance in real time from your dashboard, including earnings, clicks, and bookings.
Final Thoughts
The 12Go Asia Affiliate Program is a compelling option for affiliates in the travel niche, especially for those focused on Southeast Asia and multi-modal transport. With high commission rates (up to 50%), long cookie duration, strong affiliate tools, and a low barrier to entry, it offers a lot of potential. While the lack of recurring revenue and higher thresholds for some payout methods could slow smaller affiliates, the overall package is strong. If your audience is interested in exploring travel beyond just flights — using buses, trains, ferries — then 12Go can be one of your top affiliate partners.
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Disclosure: This post contains affiliate links. If you convert through them, I may earn a commission at no extra cost to you. I only promote products I trust and believe in.
